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20 Feb 2017

Louis Vuitton shares their passion for retail with Grenoble Ecole de Management students

Louis Vuitton shares their passion for retail with Grenoble Ecole de Management students

On 19th January 2017 GEM students had the great pleasure of welcoming Louis Vuitton onto our Paris Campus. Students on the MSc Fashion, Design and Luxury Management program, from both the Grenoble and Paris campus eagerly awaited the representatives of one of the most famous luxury houses in the world! 

The day started with a conference where students learned about the fascinating history of the company and the business model upon which it is built, exploring every step of the process from creation to storage to sales. Louis Vuitton presenters also discussed career and evolution opportunities within the company.

Following this, 3 former students from the Grenoble MSc FDLM program, who had recently interned with Louis Vuitton, spoke about their experience. From structured powerpoint presentations to moving speeches about what marked them most, Maria Kravchenko, Lamyae El Hachimi and Lissa Rosec shared their greatest memories from their 6 month experiences in retail with Louis Vuitton.

The afternoon was dedicated to a workshop, for which the students had worked in groups beforehand. The “Retail and Client experience” workshop was based on a mystery shopping analysis that allowed each group to work on 3 topics: in-store welcome & connection with the client, digital transformation of the luxury market and product impact on client experience.
Students provided their feedback, best practices and recommendations to the company, which were received with great interest.

Students later had the opportunity to meet with key members of Louis Vuitton’s HR team over a networking cocktail.

Cecilia PeverelliTo conclude this rich and exciting day Cecilia Peverelli, HR Development Director for Louis Vuitton was asked what she felt was a specific asset of the GEM MSc Fashion, Design and Luxury Management compared to other similar programs in this field.

Her response: “GEM Students have an international background and a really multicultural way of interacting with others which is interesting for EMEA recruitment. Moreover the School is really present and focused on their integration into the world of work.”

Such is the interest of Louis Vuitton in GEM’s students, that they visited the Grenoble campus in February 2017 for the” LVMH day” along with recruiters from Guerlain, Louis Vuitton, Sephora, Céline, Le Bon Marché and LVMH Fragrance Brands.

The LVMH Day was a unique opportunity to discover the diversity of career opportunities within the LVMH group and its ecosystem of 70 Maisons, to connect with the Group’s passionate professionals and to have an immersive experience!

Nathalie Penin

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