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Geopolitical swing towards Asia: how do French Business Schools react?

Published on
03 June 2019

Jean-François Fiorina analyzes the potential consequences of these changes on global competition in the "Strategy & Management" section of Xerfi Canal.

For several years, Grenoble Ecole de Management (GEM) and many Business Schools have largely opened to foreign students. How do French Business Schools stand in this great international competition?

To match the current expectations of companies, French Business Schools realized at a very early stage how crucial being present internationally would be. 

Nevertheless, is it enough to cope with the rise of Asian Business Schools, which are moving upmarket and are increasingly attractive?
The development of the Chinese Business Schools in Europe brings out new conditions of competition, is it a real threat for French Schools?
In the specific case of China: does its internationalization strategy through the Silk Road create opportunities for international Business Schools such as GEM?

An interview with Jean-François Fiorina, Vice Dean & Director of Programs led by Adrien de Tricornot.

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