You are here

MSc Innovation, Strategy and Entrepreneurship

Program duration
One academic year (on campus) + Final Management Project (can be completed remotely while working)
Degree level
Master (120 ECTS credits)
Entry requirements
Bachelor-level undergraduate degree in any subject. Fluency in English
Full program fees
€ 21,450 (Grenoble Campus) - International Study Trip included. See overseas campus pages for local fees
Teaching location
12 rue Pierre Sémard 38000 Grenoble
Teaching location
GISMA BUSINESS SCHOOL Dessauer Str. 3-5 10963 Berlin Germany

The aim of the MSc Innovation, Strategy and Entrepreneurship's master degree is to provide a framework and a toolkit for future managers and entrepreneurs to identify, assess and manage business opportunities in either their own companies or in existing organizations. Furthermore, it helps and steers them in the start up creation process.

The program reflects the realities of the global environment and provides general management courses together with highly specialized modules in the areas of Innovation, Strategy and Entrepreneurship.

Why Choose this Program?

  • Acquire the skills to manage projects across national and cultural boundaries.
  • Develop an entrepreneurial and intrapreneurial spirit.
  • Assess the economic and market potential of innovations, ensuring corporate success.
  • Gain the ability to evaluate the strategic role of mergers, acquisitions and strategic alliances.
  • Develop skills to meet the social, ethical, legal and financial constraints in new ventures.
  • Earn your degree from a triple-accredited institution.
  • Discover and try out the whole process of a start-up creation.

A Word from the Program Director 

  • “Innovation and Entrepreneurship are everywhere in our daily lives: smart cities, the digital economy, big data and design thinking, to name only a few. If you want to broaden your theoretical knowledge while gaining practical experience in the working world, network with today’s leading industry experts and tomorrow’s gamechangers, create your own business or help companies face tomorrow’s challenges head-on, this program was designed for you! Be part of this unique experience in Grenoble, heart of the French Alps and France’s capital of innovation and entrepreneurship!” - Jean-Paul Aussel

In addition to its proximity to research-intensive, international companies (STMicroelectronics, Hewlett-Packard) and scientific organizations (the micro and nanotechnology innovation center GIANT Minatec - the French Commissariat à l'Energie Atomique and LETI), this program also comes from a top quality international teaching team made up of academics and professionals, thus creating an atmosphere supportive of teaching, learning, creative thinking and research.

The program’s main objective is to provide a multidisciplinary approach to the field of Innovation, Strategy and Entrepreneurship.

The program corresponds to the realities of the global management environment by offering highly-specialized courses in the fields as well as courses relating to general management and business, thus extending the intellectual understanding of Innovation, Strategy, and Entrepreneurship as a discipline.

Program Content*

Year 1 - Campus Year

The first year of the Master is a full-time year in Grenoble or Berlin. Students will be required to attend the program full-time for one academic year from September to June the following year.

  • Introduction Session
    General Management and the Corporate Environment

    • Accounting
      Corporate Finance
      Insight into Digital
      Intercultural Management
      International Negotiations
      Leadership, Teambuilding and Managerial Creativity
      Legal Environment of International Business
      Managerial Economics
      Project Management
      Research Methods for Managers
      Digital Analytics

    Innovation Management

    • Digital Transformatin in Business 
      Introduction to Innovation
      Creativity and Innovation
      Innovation and Design Thinking


    • Strategic Management
      Mergers, Acquisitions and Restructuring
      Strategic Marketing and Marketing Planning


    • Introduction to Entrepreneurship
      New Venture Business Planning
      Entrepreneurship and Business Opportunities
      Small and Family Business

    *The content of the program may be adapted from year to year to take into account the needs of industry. Class attendance is compulsory.

Year 2 - Final Management Project

At the end of the one-academic-year full-time part of the program, each student will be required to complete a Final Management Project of approximately 15,000 words in length, under the guidance of a tutor. This is an applied or theoretical research project that can be completed at a distance and in parallel with full-time employment or an approved internship. To successfully complete the Final Management Project, students are required to address a particular research question or knowledge gap in their chosen field of their study. This will be business oriented and coherent with the program's objectives. A student may choose to write their project on a topic grounded in their internship experience.

Live Business Cases

During this program, participants will have the opportunity to become real-life business developers by exploring a Live Business Case provided by companies working in partnership with the MSc Innovation, Strategy, and Entrepreneurship program. Students will work in groups and delve deeply into their cases during the seven months from October to June under the supervision of a coach. The Live Business Cases are launched by a briefing given by the company.

  • Live Business Cases will cover:

    • Innovation, entrepreneurship, and management issues from an integrated, holistic perspective.
    • A capstone opportunity for students to apply theoretical principles from coursework and lectures.

    At the conclusion of the Live Business Case, students will be able to:

    • Build a company analysis
      ​Select and apply a methodology, and make useful and efficient recommendations.
      Understand the Business Development process
      Provide critical analysis
      Make strategic decisions
      Work in a small multicultural group under time constraints
      Produce compelling written and oral presentations
      Demonstrate communication, negotiation and leadership skills

    At the end of the seven-month Live Business Case, each group will produce a written report and make an oral presentation to the Jury and other groups from the program. The Jury consists of the company coach, the school coach, and the program director.

International Study Trip

This one-week innovative and entrepreneurial study trip abroad provides students with an in-depth perspective into one of today’s most influential economies. Students participate in lectures and company visits to gain insights into business practices in the field of innovation. 

In 2020, Students from the Grenoble campus will travel to San Francisco while students from the Berlin campus will travel to Dubai.

Foreign Languages

The program is taught in English but provides the possibility to learn a foreign language at the same time. No prior knowledge of French is required to attend the program. Learning a foreign language is a recommended (but not compulsory) program option for all students who are looking to work internationally. Non-French speakers have the option of studying French (beginner to advanced level), while French speakers may choose from a number of other languages at the beginner level.


Classes are taught by GEM faculty, visiting professors from top universities worldwide, and top business professionals. Most of the permanent faculty is engaged in applied research. Their teaching links theory to practice through authentic business cases. Their diverse cultural and international background gives a strong international dimension to the program.
View all Faculty

Employment Statistics

Employment within 4 months: 76%
Jobs with international projects: 90%
Annual salary with bonus after graduation: >50k€ 43%

  • Adnai Mining
    International Innovation Nanotechnology Center
    Kachan and Co.
    The Retail Performance Company
  • The students following the MSc Innovation, Strategy and Entrepreneurship generally wish to prepare for careers as:

    • R&D Managers
    • Project Managers
    • B to B Product Managers
    • Business Engineers
    • Business Developers

    Or in the following fields:

    • Biotech
    • High Tech IT
    • Start-ups


  • Running my own business has always been my dream, which is why I decided to study entrepreneurship. I chose to do my master’s degree at GEM due to its notoriety in the field of innovation and its consistently high rankings among top business schools worldwide. Not only was I taught by excellent professors, but the atmosphere among students and teachers was both impressive and enriching, especially due to the diverse mix of nationalities and backgrounds.

    The combination of entrepreneurship and innovation provided me a more advanced insight into the business world and in particular the startup community. Many of the professors lecturing on the program are deeply involved in the startup scene, which was a real selling point for me. The Silicon Valley trip was another major highlight, which included visits to major corporations such as Google and Facebook, as well as other leaders in the field if technology.

    Overall this program was an invaluable experience that is already paying off for my career path. The automotive industry has always fascinated me and I am now working at Volkswagen Commercial Vehicles, selling cars to the region of Latin America. Furthermore, the knowledge I acquired on the program has enabled me bring innovative approaches to my own family business specialized in real estate. On top of that I am also working on a startup which I started with a friend I met during the program in Grenoble! All in all I consider that my time at GEM to be the most important in my life so far and I feel glad that I chose this business school and this program in particular. - Robin Zank

More testimonials from MSc ISE graduates

This program is designed for recent graduates from any background as well as managers or entrepreneurs willing to develop and manage technological and business opportunities.

Entry Requirements

  • Bachelor-level undergraduate degree in any subject with a good grade average.
  • Work experience is not compulsory.
  • The GMAT is not required for this program.
  • Fluency in English - see test requirements below.

Apply here

To apply for this program, candidates must complete the online application form and include scanned copies of all original supporting documents. All documents must be in English or be submitted with a certified translation into English if written in another language.

    • Official copy of latest degree or diploma or certificate of enrollment with an approximate graduation date
    • University transcripts: front/back with grading scale
    • CV/Resume
    • 3 short essays (relating to your academic/professional experience, your reasons for choosing this program and your intercultural awareness)
    • 2 references (professional and academic). Family members or friends are not acceptable as referees
    • Scan of passport
    • Internationally recognized passport picture
    • Proof of fluency in English (TOEFL, PTE, IELTS or CPE):
      • TOEFL: Computer-based: 240 / Internet-based (IBT): 94 (minimum score of 22 in Reading and Speaking; minimum score of 21 in Listening and Writing). TOEFL Institution code: 8973
      • OR IELTS Academic: 6.5 with a minimum of 6.0 in all areas (Listening, Reading, Writing and Speaking)
      • OR Cambridge Proficiency Exam (CPE): A,B,C
      • OR Pearson Test of English Academic (PTE-A): 63 (minimum score of 59 in each section)
      • Not accepted: TOEIC, Institutional/ITP TOEFL, Cambridge English: Advanced (CAE) and Cambridge English: First (FCE)

    Please note English test scores must be communicated to GEM by the beginning of July for September programs.

    Please note that for your initial application we ask only for copies of documents. If you are accepted, we will then request to send digital certified copies that you will be asked to present during the induction week. More details about certified copies per nationality are explained on the application form.

    To ensure GEM is the right fit for you, you may be asked to participate in an interview. You will be notified if an interview is necessary after the Admission Board meets.

Admission is on a first-come, first-served basis. Please consult our rolling admissions deadlines.

Student Program Fees

MSc Innovation, Strategy and Entrepreneurship
Grenoble campus: 21,450 Euros for 2 years*

Please refer to our partner campus in Berlin for off-site tuition fees and scholarships. 
*Fees are subject to change. Please verify program fees each year before commencement.

Program fees include:

  • Tuition, project supervision, and access to GEM facilities
  • Travel and accommodation for the International Study Trip. Please note that students are responsible for the payment and arrangement of a visa if necessary.

Program fees do not cover accommodation, meals, insurance, visa, and personal expenses.

Students are required to pay an additional 250€ in student services and administrative fees in Year 1 and a further 250€ for student card renewal in Year 2.

Please read the policy concerning the refund of tuition fees.

Financial Aid / Scholarships

Scholarship descriptions and application guidelines.


All academic qualifications, including those earned at GEM, are recognized at the discretion of each country or university. Students seeking admission to a further course of study or who wish to work in specific country after their GEM program may need to have their GEM degree certified through a process specified by the receiving authority. Before starting a GEM program, students who know that they want to work or study in another country or university are responsible for verifying if their intended GEM degree will be recognized.

Visa requirements may apply to International Students in order to study or work in the country. All international students are expected to verify requirements with their local French consulate and plan accordingly. Grenoble Ecole de Management has no influence over this process.

For more information, please download the relevant student guide.