MSc Business Development

•  Core Courses

Strategic Management
Project Management
Accounting
Managing Global Teams
Foreign language

•  Specialization

Managerial Economics
International Marketing Strategy
Prospecting Strategies
CRM and Data Analytics
Market Research
Research Methods
Field Project

•  Core Courses

Corporate Finance
Risk Management
Sustainability in International Business
Languages

•  Specialization

CRM and Data Analytics
Live Business Case
Managerial Creativity
Field Project

•  Professional Tracks

Students choose one of the following:

•  Work Experience: Four to five months internship or full-time employment, anywhere in the world
•  Professional Certificate: Students choose from a catalogue of professional online certificates developed by GEM

•  Core Courses:

International Negotiations
Responsible Leadership
Languages

•  Specialization:

Building Strategic Accounts
Purchasing and Supply Chain Management
Measuring Business Performance
Consultative Selling
Entrepreneurship & Business Opportunities
Non Organic Growth Strategies (Alliances/M&As)
Advanced Research Methods

The specialized academic dissertation is one of the core components of the second year of the program. Students begin in September and will complete it by the end of the academic year.

The academic dissertation asks students to understand and analyze a key business or managerial issue. Students first undertake an extensive review of our current knowledge of the issue through an in-depth literature review. Working with their tutor, students then identify an area that requires further exploration (Research Gap) and a methodology for filling that knowledge gap (Research Design). Students will undertake original research (Data Collection) to fill the pre-defined gap before writing up their findings and considering their personal contribution to the chosen research domain. This includes an analysis of the academic and practical / managerial implications of their research.

With 100 active permanent researchers, eight research teams, more than 200 doctoral students, Grenoble EM is one of the leaders in management research in Europe. Students will thus be assigned a specialized academic tutor with considerable experience of this type of research as well as knowledge of the field or domain to be studied. Students may also adopt a wide range of different research methodologies to reinforce the intellectual skills that will be required by their future employer. Certain research by previous students has been published.

The MSc Business Development offers the possibility of a double degree with GEM accredited partner, Hong Kong Baptist University (HKBU).
Students who successfully complete the 1st year (M1) of the program will be eligible to apply for the semester exchange in Hong Kong. The semester will be from  September to December during your 2nd year of the MSc  (M2). This means you will be able to benefit from a maximum period of 5 months for an internship prior to your experience.
Up to 5 students may be selected to obtain the MSc in Entrepreneurship and Global Marketing degree from HKBU on successful completion of the 5 modules during the exchange semester.
Other international exchange opportunities will be available and vary from year to year.

NB: Students wishing to apply for an international exchange must be from a different nationality to that of the host country.

Pedagogy

A full two-year program with more than 400 hours of taught classes including the latest managerial theory, real-world case examples and practical experience. Students typically have 12-15 hours class time per week supplemented by around 30 hours group work and private study. The MSc offers up to 12 months’ work experience and 4 distinct international study / work opportunities. This includes a study trip and one-semester exchange option and two internship possibilities. A final dissertation enables deep and insightful analysis of one of key issues or challenges faced by organizations today. The strong diversity of faculty and students reinforces the international dimension of the program.

Evaluation

Acquisition of skills and competencies is assessed through continuous assessment, exams, professional experiences and Final Dissertation. In order to validate the degree, students must have at least 4 months of international experience (academic or professional). Studying in France validates this condition for non-French students.

Validation

In the event of a partial validation of a professional certification, the blocks of competencies that have been validated are considered acquired and a certificate of validation is provided.

The Live Business Cases are launched by a briefing given by the company.

The Live Business Case will cover:

• • Looking at business development and management issues from an integrated, holistic perspective,
• • Provide students with a final opportunity to apply learning from the material, courses and lectures that they have studied.

At the conclusion of the Live Business Case, students will be able to:

• • Build a company analysis
• • Select and apply a methodology, and make useful and efficient recommendations
• • Understand the Business Development process
• • Provide critical analysis
• • Make strategic decisions
• • Work in small multicultural groups under time constraints
• • Produce compelling written and oral presentations
• • Demonstrate communication, negotiation and leadership skills

At the end of the Live Business Case, each group will produce a written report and make an oral presentation to the Jury (company tutor, school tutor and program director) and the other groups from the program.

All GEM MSc programs are internationally recognized by the prestigious higher education quality assurance bodies, AACSB and EQUIS, and are equivalent to a level 7 degree on the European Qualifications Framework, in compliance with the Bologna Agreement for a master’s degree, comprised of 120 ECTS credits.
This academic qualification is recognized at the discretion of each country or university. Students seeking admission to a further course of study or who wish to work in specific country after their GEM program may need to have their GEM degree certified through a process specified by the receiving authority. 

International Students planning to seek a work or residence permit in France following their studies should be aware that conditions of eligibility will apply.
These include the level and recognition of your qualification, your nationality, income etc.
Please allow plenty of time to complete these formalities, as they can take several months to process.
You can find more details on the French government official website “Service Public”.

Please note that visa and permit applications are entirely managed by French immigration authorities and local prefectures. 
Grenoble Ecole de Management has no influence over these procedures or their outcomes.