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Michel Polski

France

Associate Professor to department Marketing
Doctorat , Business Administration, Université Louis Pasteur

Areas of expertise

  • Distribution Marketing
  • Sports Marketing
  • Sport Marketing
  • Marketing in the field of housing and real estate

Professor of Marketing at Grenoble Ecole de Management after graduating the Business School of Nantes (France) and studies at the Ohio State University (Columbus, OH), I worked in the retailing industry in the marketing and merchandising department of Carrefour. I defended his PhD in Business Administration at the University of Strasbourg (France) in 1999 on the topic “Temporal Structure of Industries, a comparative study of Retailing and Aeronautics”. I supervise several DBA students and teaches marketing and qualitative methodology in various partner Institutions abroad. I am in charge of the Joint-DBA program with University of Pisa, Italy, and the DBA in cooperation with IMT India.

    • Management du Sport - Master - from 2002 to 2012
    • Marketing 360 ° - Master - from 2006 to 2011
    • Marketing des services - Master - from 2000 to 2005
    • Marketing et Distribution - Master - from 2005 to 2011
    • International Marketing - Licence - from 2002 to 2006
    • Etudes de marché - Licence - from 2000 to 2011
    • Fondamentaux du Marketing - Licence - from 2000 to 2010
    • W1 - DBA Introduction : Research Paradigms - PhD - from 2012 to 2014
    • W1 - Research Design - PhD - from 2013 to 2014
    • Qualitative Research in Strategic Marketing - PhD - from 2009 to 2014
    • Marketing evènementiel - Formation Continue - from 2009 to 2013
    • Sport Marketing and Events Management - Licence - from 2004 to 2009