Associate Professor to department Marketing
Diplôme d'études approfondies, Université Pierre Mendès-France
Areas of expertise
- Consumer Behavior
- Sales Management
- Market Orientation
Head of Marketing department, Grenoble Ecole de Management, France
Associate Professor, Grenoble Ecole de Management, Master in Marketing (University of Grenoble), conducts research on market orientation, sales management, and negotiation.