This prepares you for the realities of building or working in start-ups with hands-on experience, in a way which is both experiential and team-based. Teams will work on a real start-up project and will store their customer discovery and customer validation work using the on-line tool “LaunchPad Central platform”. Participants will also ‘step into the shoes’ of family and small business owner/managers In New Venture Business Planning the challenges of attracting stakeholders to invest in new activity will be explored, through the development of a new project from idea to investment and through to launch phase.
Experienced managers who intend to develop their own activities or to participate in a start-up initiative. Equally this option is of value to intrapreneurs who are tasked with entrepreneurial business development within an existing medium or large organisation.